Three ways to get your Meta and Google ads ready: get a Recorded Teardown, walk through it live with us, or hand it to the OMA team with the BFCM Takeover.
Prash Brooks · FounderI've been running paid media for 16 years. I worked at Facebook and Shopify, saw how the platforms work from the inside, then spent the last 9 years running PixelFolk, my performance marketing agency.
Every request gets a personal reply from our team. I lead the Recorded Teardowns and Live Audits myself. On the Takeover, the OMA team runs the day-to-day on the playbook I built, and I stay close to the strategy.
"PixelFolk really stands out as a rare find in an industry filled with mediocre agencies."
MALCOLM FRONTIER · CEO, PAKT BAGS"His ability to cut through the noise and get to the root of a problem is unparalleled."
MIKE E. · WORKED WITH PRASH AT ADPARLOR, FACEBOOK & SHOPIFY"PixelFolk has been a genuine pleasure to work with. They're proactive about flagging opportunities."
ALYSSA HANSON · CMO, WILLFULStarting early isn't about magic timing. It's about time to find problems while they're cheap to fix, before your biggest budget of the year goes live.
CPM (CAD)
CPM (CAD)
Pick one and send a 30-second request. For the Recorded Teardown, we reply with a payment link, no call needed. The Live Audit and the Takeover start with a free 15-minute call so we can check the fit. Not sure which? Just ask.
A recorded walkthrough of your account, sent as a Loom video you can rewatch and share.
Upgrade credit: the full $400 or $600 you paid comes off a Live Audit booked within 14 days.
Request a Teardown →One hour with us, screen shared, nothing off limits.
Upgrade credit: your $1,000 comes off the BFCM Takeover if you upgrade by Oct 30.
Request a Live Audit →The OMA team runs your Meta and Google ads through Cyber Monday.
Requests close Oct 30. See exactly what's included ↓
Request the Takeover →Whether the Takeover fits depends on your November budget, how complex the account is, and how much hands-on help you need. That's what the free call is for.
The OMA team sets the strategy and does the day-to-day.
We need access, assets and approvals in place before we start making changes.
We're Canadian. Our Thanksgiving was back in October, so US Thanksgiving week is a regular work week for us. Takeover clients get their daily updates in Slack right through it, Thursday included.
"I just want someone I trust to look at this."
A second opinion on your ads before your biggest weekend, from someone with no reason to tell you what you want to hear.
"Will this structure hold up when I scale the budget?"
A senior gut check on structure, bidding and tracking before you push spend.
"Is my team running this the way I'd want?"
An independent look at how the account is really being run, and a clear list to take back to your team. No blame, just a plan.
Also a fit for founders, freelancers and in-house teams of one. If you're spending on Meta or Google, you're in the right place.
Pick an option, or "not sure yet". It takes about 30 seconds.
Within one business day: a payment link for the Recorded Teardown, or a free 15-minute call for the Live Audit and the Takeover.
Read-only access for the Recorded Teardown and the Live Audit. Partner access, assets and approvals for the Takeover.
Tracking checked, creative tested and budgets planned before peak spend.
Meta (Facebook and Instagram) and Google first, since that's where most Black Friday budgets go. We also cover TikTok and LinkedIn. Mention them in your request.
If you want a clear fix list and have people to make the changes, the Recorded Teardown. If you want to work through it with us and leave with a plan, the Live Audit. If you want the account run for you through Cyber Monday, the Takeover. Whether the Takeover makes sense depends on your November budget, how complex the account is and how much support you need, not on one spend number. Not sure? Pick "Not sure yet" in the request and we'll recommend one.
No. Request it and we'll email you a payment link. Share read-only access, and your video and fix list arrive within 3 business days. If you'd rather talk first, the 15-minute call is free.
Read-only access for the Recorded Teardown and the Live Audit, shared 24 hours ahead. Partner access for the Takeover. You keep ownership of everything, always.
Not if you start now. The earlier you start, the more time you have to check tracking, test creative and fix problems before peak spend. Takeovers start Nov 2, so requests for those close Oct 30. Audits and Looms run through Nov 20.
No. The call is between you and us, and your client stays your client. Think of it as a second opinion before a big push, not a pitch.
No one honest can promise a ROAS on Black Friday. We record where your account stands on day one, show you everything we change, and debrief you on the results after Cyber Monday.
You keep the plan, the recordings and the account. If you want ongoing help after BFCM, we can talk about continued support from OMA or full-service management through PixelFolk. No pressure either way.